Innovation Management – Trends 2020
Markets are changing – innovation management is changing too
In recent years, classic innovation management has primarily dealt with the development of technical innovations, new products and innovative product features. In order to cope with these tasks, an innovation process was established in numerous companies, which provided a clear process starting with the generation of ideas through the development of ideas and the prototype phase to implementation.
Digital transformation in companies expands the scope of innovation management. IT innovations and digital innovations make innovation management more diverse. This results in a number of important trends that will shape innovation management up to 2020.
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The four major trends in innovation management
How the Innolytics® software supports trends in innovation management
In developing the Innolytics® idea management software and the innovation management software, we took the trends in innovation management as a basis. In his scientific work, Innolytics® Managing Director Dr. Jens-Uwe Meyer has identified the most important trends in innovation management on the basis of 200 studies. By using the Innolytics® Innovation Software, companies gain a maximum of flexibility in innovation management: